The Best Online Tools for When You’re a Small Business Owner

One of the biggest struggles for small business owners is having a big enough budget to fit your business’ needs. You may want an experienced graphic designer or a social media manager, but you might just not be able to afford those things yet. Well, I’m here to tell you to not stress out! Luckily there are many free online tools that can help you satisfy your marketing and administrative needs without having to hire multiple employees. Of course, it’s better to hire a professional for areas that are outside of your comfort zone, but it’s better to use these tools when you’re just starting out than risk running your business into the ground financially! I truly believe in teaching yourself all that you can instead of “hiring” a free intern (a.k.a. taking advantage of some poor college student who is lacking any work experience). Below, I list some of my favorite tools! Continue reading

Why You Either Need to Be a Planner or Know a Planner

There are two different types of people in this world: those who like to plan and those who do not. Believe it or not, I didn’t always like to plan. I consider my old self to be quite the lazy procrastinator. So, what helped me change my ways? College did. I was always a good student, but my organizational skills were pretty terrible all through grade school. My class notebooks were full of mangled papers with illegible chicken-scratch on them, my planner was sparse with entries, and my backpack was a place that no-one in their right mind would try to sort through. Even though I got by with all of this disorganization, I was in a state of constant anxiety over my grades. I was always afraid that I was forgetting a homework assignment or missing valuable information from one of my classes. About a month before college started, I came to the realization that I needed to change my ways due to the higher stakes that were about to present themselves to me. Now I’m not saying that everyone needs to be as anal and paranoid about planning that I currently am, but if you’re not that way it doesn’t hurt to be close to someone who is. You can find my reasoning for this below. Continue reading